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Economics & Markets

Mental models in the Economics & Markets domain — frameworks for sharper thinking, better decisions, and a deeper understanding of how the world works.

Asymmetric Payoffs

Seek situations where the upside is uncapped and the downside is limited. The expected value of a decision depends not just on probability but on the magnitude of outcomes in each direction.

Barriers to Entry

Structural obstacles that prevent new competitors from entering a market, protecting incumbents and enabling sustained profitability.

Collective Action Problem

The difficulty of getting individuals to cooperate for shared benefit when each has an incentive to free-ride on others efforts.

Comparative Advantage

The principle that entities should specialize in activities where their opportunity cost is lowest, even if another party is absolutely better at everything.

Creative Destruction

Schumpeter's theory that capitalism progresses through cycles where innovative entrepreneurs destroy established industries to create new ones.

Economies of Scale

Unit costs decrease as production volume increases, creating cost advantages that compound with scale and make larger competitors structurally difficult to undercut.

First-Mover

The advantage (or disadvantage) of being the first entrant in a market, where early entry creates switching costs and brand recognition but also bears exploration risk.

Game Theory

The mathematical study of strategic interaction between rational agents, where each players outcome depends on the choices of all participants.

Increasing Returns (Brian Arthur)

The dynamic where early advantages compound through positive feedback loops, creating winner-take-most outcomes in technology and platform markets.

Information Asymmetry

When one party in a transaction possesses materially more relevant information than the other, creating adverse selection and moral hazard.

Jevons Paradox

The counterintuitive observation that efficiency improvements in resource use often increase total consumption rather than reducing it.

Moral Hazard

When one party takes excessive risks because they are insulated from the consequences, which are borne by another party.

Nash Equilibrium

A state where no player can improve their outcome by unilaterally changing strategy, given what all other players are doing.

Opportunity Cost

The value of the best alternative foregone when making a choice — the true cost of any decision is what you gave up to get it.

Prisoner's Dilemma

A game theory scenario where two rational agents, acting in their individual self-interest, produce a worse outcome than if they had cooperated.

Skin in the Game

The principle that decision-makers should bear the consequences of their decisions, aligning incentives and filtering out fragile strategies.

Supply and Demand

The fundamental market mechanism where prices adjust to balance what producers will supply with what consumers will buy.

The Agency Problem

The conflict of interest that arises when an agent making decisions on behalf of a principal has different incentives than the principal.

Tragedy of the Commons

When individuals acting in rational self-interest deplete or degrade shared resources, producing collective harm.

Winner Take All Market

Markets where small differences in performance or positioning lead to disproportionate concentration of rewards in the hands of a few winners.

Adverse SelectionBertrand ParadoxBottlenecksCoase TheoremCommon KnowledgeCompetitive DestructionComplements & SubstitutesConspicuous ConsumptionCounterfactualsDeadweight LossDiminishing UtilityDivision of LabourEconomic RentElasticityEvolutionarily Stable StrategyExpected Utility TheoryFree-rider ProblemGresham's LawIncome & Substitution EffectsKeynesian Beauty ContestLaw of Diminishing ReturnsMarginal Cost/BenefitMarket PowerMarket for Lemons ProblemMatthew EffectPerfect CompetitionPositive & Negative ExternalitiesPrice DiscriminationPublic GoodsRatchet EffectRent-SeekingResource CurseScarcity (Economics)Social vs Market NormsSpecializationSpillover EffectsSunk Costs (Economics)The Experience CurveThe Invisible HandThinking at the MarginTit-for-tatTrade-offsTransaction CostsTullock ParadoxTwo-sided MarketUltimatum GameUtilityWinner's CurseZero Price EffectZero vs Positive-SumAbdication of ResponsibilityBriberyCancer Surgery FormulaCap-and-trade SystemsControlling the CenterCooperative/Non-cooperativeCosts: Sunk/Transaction/Switching/SearchFactors of ProductionGDPGame Theory: CombinatorialGame Theory: Discrete & ContinuousGame Theory: EvolutionaryGame Theory: Infinitely LongGame Theory: Mean FieldGame Theory: MetagamesGame Theory: Perfect & Imperfect InformationGame Theory: Pooling GamesGame Theory: Stochastic OutcomesInflationIron Law of CivilizationNIMBYOne VariableProduct LifecyclePurchasing Power ParitySeizing the MiddleSimultaneous/SequentialSymmetry of IgnoranceTANSTAAFLTiered Pricing

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