Product-as-a-Service Business Model

Product-as-a-Service works by: Customer pays for use or outcome; provider retains ownership and handles lifecycle (maintenance, reuse, recycling).

Examples include: Rolls-Royce, IBM, John Deere.

What is the Product-as-a-Service business model?

Customer pays for use or outcome; provider retains ownership and handles lifecycle (maintenance, reuse, recycling).

Company

Rolls-Royce

Aerospace engine maker and luxury car brand (cars now owned by BMW).

Company

IBM

Tech and consulting.

Company

John Deere

World's largest agricultural machinery manufacturer.

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