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Ideas on the people and companies that shaped modern business, and the decisions they made.
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Mark Twain, Wait, What? and Economic Value of Priceless Goods
Meg Whitman, Vulnerability and Key Intervention Points in Complex Systems
Bill Walsh
Herby Cohen, Thinking Gray and Decision-Making Frameworks to Uncertainty
Chipotle
Henry Kissinger, The Petrie Multiplier and Relationship Between Text, Purpose and Ritual
Gillette
Henry Ford, The Gatekeepers and Simple, Robust Systems and Processes
Coco Chanel
Henry Clay Frick, The Chimpanzee Test and Better Morning Routines and Habits
UPS