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Yvon Chouinard Quotes
12 quotes from Yvon Chouinard — Founder of Patagonia, the outdoor clothing company known for environmental activism..
“It's not an adventure until something goes wrong.”
“True adventure begins when everything goes wrong.”
“The hardest thing in the world is to simplify your life; it's so easy to make it complex.”
“Fear of the unknown is the greatest fear of all.”
“How you climb a mountain is more important than reaching the top.”
“I have a little different definition of evil than most people — When you have the opportunity and the ability to do good and you do nothing, that's evil. Evil doesn't always have to be an overt act, it can be merely the absence of good.”
“The more you know, the less you need.”
“Real adventure is defined best as a journey from which you may not come back alive, and certainly not as the same person.”
“Going back to a simpler life based on living by sufficiency rather than excess is not a step backward.”
“To do good, you actually have to do something.”
“You have a whole life in the outdoors, you realize you have a sense of responsibility to protect these wild places.”
“The word 'adventure' has just gotten overused. For me, adventure is when everything goes wrong—that's when the adventure starts.”