Miuccia Prada Quotes

“What I love about fashion is that it is a form of communication.”

“I think that fashion is a way of expressing who you are.”

“I am interested in the way people dress, and how they express themselves through clothing.”

“Fashion is about dreaming and making other people dream.”

“I think that the most important thing is to be true to yourself.”

“I want to create something that is not just beautiful but also meaningful.”

“The idea of beauty is very important to me, but I also think that it should be a little bit uncomfortable.”

“I believe in the power of fashion to change the world.”

“I think that fashion should be a reflection of the times we live in.”

“I am not interested in fashion for fashion's sake; I am interested in the way it can provoke thought.”

“Fashion is a way to express your individuality.”

“I want to create a dialogue between the past and the present.”

“What you wear is how you present yourself to the world, especially today, when human contacts are so quick. Fashion is instant language.”

“The only way to do something in depth is to work hard. The moment you start being in love with what you're doing, and thinking it's beautiful or rich, then you're in danger.”

“Women always try to tame themselves as they get older, but the ones who look best are often a bit wilder.”

“Every day I'm thinking about change.”

“Ugly is attractive, ugly is exciting. Maybe because it is newer.”

“If you don't work, if you depend on a man for your bread, how can you be happy?”

“I try to be political as much as I can through my work, but not in an obvious way because I think that using fashion for politics, it has to be subtle.”

“I enjoy analysing how women's relationship with their bodies has changed.”

“All my life I was the first to be dressed in a certain way. Evidently that is my quality.”

“The moment they say [I am an 'intellectual designer'], I want to be the stupid one.”

“Fashion is instant language.”

“I was a feminist in the Sixties, and can you imagine? The worst thing I could have done was to be in fashion.”

“I was searching, because I hated all the bags that were around. They were so formal, so lady, so traditional, so classic.”

“I want to be more clever, or more difficult, or more complicated, or more interesting, or more new.”

“The point is you can choose what you wear. I have to decide every morning if I am going to dress as I was as a 15-year-old girl or the lady I am today.”

“I never actually decided to become a designer. Eventually, I found that I was one. I wanted to be something more. But I am what I am. Not everyone can be Albert Schweitzer or Karl Marx.”

“The more we do what we like, the more it's good. It's kind of easy.”

“Fashion is one third of my life. The second third is culture and the Fondazione. After, there is family and friends, and possibly some pleasures. Actually, they all overlap.”

“We are a company that is making money by selling expensive clothes. I am always very, very attentive to this fact and try to be correct with myself and with others.”

“Maybe what I don't like about this moment is the rhetoric of what will happen post-coronavirus — that we will all be good, that we will all be better. The intelligent will stay intelligent and will understand even more, and the ones who don't care or who are superficial will stay the same.”