Iman Aubzeid, Seth Godin On Being Remarkable and Internal Metrics For Success

Iman Abuzeid exemplifies the intersection of domain expertise and entrepreneurial ambition. As CEO and co-founder of Incredible Health, she transformed her experience as a Stanford-educated physician into a $1.65 billion solution to healthcare's most persistent problem: staffing shortages.

Incredible Health operates as a career marketplace for healthcare workers, using AI to match nurses with hospitals. The company has raised over $100 million by solving a fundamental inefficiency in healthcare hiring. Abuzeid's approach combines rigorous data analysis with an obsessive focus on customer needs — a methodology that reflects her medical training applied to business building.

Her insights on confidence and geography reveal the strategic thinking behind her success. "You must have 100% confidence...but if you also have 100% competence then you're unstoppable," she observes. On relocating to the United States in 2009, she notes: "Moving to the U.S. was the biggest inflection point in my life because this country views entrepreneurs so positively and there's an entire ecosystem to support those entrepreneurs."