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  4. The Roaring Twenties in Business: Speculation, Innovation, and the Great Crash

Era reading list | Reading time: 1 minute | Updated March 2026 | 4 resources

The Roaring Twenties in Business: Speculation, Innovation, and the Great Crash

Gatsby to Glass-Steagall—the 1920s as innovation boom, speculation mania, and regulatory response.

The 1920s compressed innovation, consumer credit, mass media, and speculative mania into a decade that ended with the most destructive crash in American history. Study it for the pattern, not just the period—the same psychology recurs in every bubble.

Crash and Speculation

The Great Crash 1929

John Kenneth Galbraith · Book

Compact, witty account of speculation mechanics—still the best single-volume crash narrative.

Lords of Finance

Liaquat Ahamed · Book

Central bankers of the 1920s–30s—monetary policy failure as macroeconomic narrative.

Culture and Innovation

The Great Gatsby

F. Scott Fitzgerald · Book

Wealth, aspiration, and the American Dream as literary testimony—pair with economic histories for full texture.

Only Yesterday

Frederick Lewis Allen · Book

Social history of the 1920s as real-time reporting—captures the mood economics alone misses.

Go deeper in the FTN Library

J.P. MorganGoldman Sachs

Related mental models

narrative fallacyincentivessurvivorship biassecond order thinking

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